As one of the original pioneers of the venture pitch format, Early Stage East has decided to change the rules of engagement with what we have coined “VENTURE PITCH WARS.” It’s finally time to see if the Venture Capitalists can walk the walk and match the start-ups pitch to pitch. This year’s event will be a back and forth “mano y mano” grudge match as the VC’s share the stage with the companies taking turns describing their business opportunities and structures. For years the start-ups have had to endure the heat of the spotlight as they pitched to a room full of investors critiquing their every word. With Venture Pitch Wars the tables get turned as the VC’s will now share the stage and the spotlight with the companies. It may not be pretty but it will be fun.